FOOD PANDA
Role:
Design
Industry:
Bank
Duration:
22 weeks
A subsidiary of Delivery Hero, foodpanda launched in Singapore in 2014 as a food delivery platform. Dedicated to helping customers get their tasty favorites fast, it quickly won the hearts and minds of customers in APAC. Powered by tech and operational excellence, foodpanda has been growing its quick-commerce footprint in more than 400 cities across 11 markets in Asia – Singapore, Hong Kong, Thailand, Malaysia, Pakistan, Taiwan, Philippines, Bangladesh, Laos, Cambodia, and Myanmar. Thanks to dedicated partners, riders, and a team united by shared values, foodpanda is now providing millions with a convenient way to get food and groceries in a few taps.
The foodpanda team is organizing an exclusive event, Pau Pau’s Pandaverse, to celebrate the company’s journey and achievements in 2023. To make the event memorable and impactful, foodpanda sought strong creative support in producing a 3D animated video that expresses gratitude to all key stakeholders, including customers, riders, merchants & business partners, and the community.
Key Point:
1. 3D Animated Video Production:
We successfully produced a captivating 3D animated video that highlights foodpanda’s key milestones while creatively showcasing appreciation to stakeholders for their contribution and support throughout the year.
2. Stakeholder Recognition:
The video was carefully designed to individually acknowledge the roles of customers, riders, merchants, business partners, and the community, emphasizing their importance in foodpanda’s continued success.
3. Showcase of 2023 Achievements:
The animation effectively illustrated foodpanda’s major achievements in 2023, providing a visual narrative that was both engaging and celebratory, making it a central highlight of the Pau Pau’s Pandaverse event.
4. Enhanced Event Impact:
Through a dynamic and visually compelling 3D animation, we contributed to an elevated experience for the event attendees, ensuring the video left a lasting impression on all involved stakeholders.
We are BIGEIGHT Marketing, a team of experts in web design and user experience. Big8 supported the Foodpanda team with the production of the 3D animated video and the adaptations of materials for the event.
Creating engaging video and display adaptations for foodpanda involves capturing the essence of their brand, which is known for its vibrant pink color and friendly panda mascot. The adaptations should reflect foodpanda's commitment to quick and reliable service, as well as their recent brand refresh that emphasizes a user-friendly interface and expanded services beyond food delivery.
We have designed and developed one of the best looking profile company websites. TrueMoney profile company website is coming up with a beautiful UI design and sustainable development. TrueMoney client can look into TrueMoney service and information which make their client gain trust from the company with sufficient information provided by TrueMoney in their website. Importantly, the TrueMoney website makes every user fall in love with the UX/UI design.
Collaboration with Foodpanda has indeed been a rewarding experience. The shared vision for design and simplicity not only facilitated a seamless workflow but also fostered an environment where innovative ideas could thrive. This synergy is a testament to the power of partnership in creating solutions that are both effective and user-friendly, reflecting a mutual commitment to excellence.
