In 2020, the first wave of the pandemic hit, causing issues across the economy, traffic in businesses, and everything stuck. Some of the larger enterprises will have to shut down for a while, while other small businesses failed. Same as UniDry and other family products, sales volume has dropped dramatically.
The significant point is our potential customers are going online now so why not us. The more convenient way for them to find us the more they are attracted. There are many forms of digital marketing that communicate your brand to and reach a wide range of audience.
In Cambodia, selling electronics education products is a very fresh concept idea but at the same time the marketing is also very critical too. Based on market research, One of the most challenging things in the market is the price. As far as educational products, their prices are reasonable. However, they will not be able to gain trust from customers unless they strengthen their branding.
Baby & Mum Post
UniDry updating digital has been so convenient to the customers in many ways. Additionally, they learn tips to take care of their babies as well as themselves, the quality and the detail of the product, new updates about events and contests. Furthermore, the brand builds more awareness and reaches their wide range target audience.
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We’re a team of creatives who are excited about unique ideas and help fin-tech companies to create amazing identity by crafting top-notch UI/UX.